For nannies, doulas, childcare pros & moms who love the newborn stage

Become a Newborn care specialist

NCSA-approved training to care for newborns and be paid like a specialist.

Whether you’re a nanny, postpartum doula, agency caregiver or sleep consultant, this program turns your love for the newborn stage into a recognized service families trust.

You love babies. You love the newborn stage.

But that love isn’t turning into the kind of work — or pay — you really want

You’re “good with babies”… but not paid like a specialist.

Families lean on you and rave about you, but the work still feels undervalued. You know you have more to offer than “general childcare.”

You want meaningful, hands-on work - not just another credential.

You don’t want a random online course to collect dust. You want a clear, in-home role with newborns that parents and agencies actually recognize.

You don’t know how to turn “I love newborns” into a real career path.

You’ve heard of “night nannies” or “newborn specialists,” but it’s all fuzzy. What do they actually do? Is there real training? You just need someone to lay out the path.

ALL YOU REALLY NEED IS THIS.

If you want to turn “I love newborns” into in-demand, professional work, becoming a Newborn Care Specialist is your next step.

Instead of guessing your way in or underselling yourself as “just help with the baby,” you can show up as the trained, trusted professional families want in their home.

How would it feel to....

  • Support families from the day baby comes home — without feeling like you’re winging it

  • Take overnight or short-term contracts and get specialist rates, not sitter wages

  • Confidently handle feeding, soothing, and healthy sleep habits for newborns and even multiples

  • Walk into each shift knowing exactly what your role is and how to communicate like a pro

  • Have a marketable certificate that families, agencies, and clients instantly trust

That’s exactly what this training is designed to help you do.

Introducing...

Newborn Care Specialist Foundational Training

NCSA-approved training to care for newborns in-home and step into your role as a true specialist.

With this certificate of completion for Newborn Care, you’re empowered to expand your services from consultancy to full in‑home newborn care, be the trusted, trained professional families actually want in their home and transition seamlessly, adding legitimacy and flexibility to the work you love.

WHAT'S INCLUDED

The Newborn Care Specialist Program is a comprehensive course broken into 12 components, covering everything from newborn development to feeding, sleep, hands-on care, and professional practice in the home. Here are just some of the topics we cover:

Newborn Foundations & Everyday Care

You will learn:

  • Newborn brain and physical development (months 1–4 & milestones)

  • Newborn appearance, skin, hair, senses, reflexes & behavior

  • Reading cues, cries, and states of consciousness

  • Everyday care: bathing, diapering, dressing, laundry, babywearing

  • Safety basics: car seats, shaken baby syndrome, the PURPLE crying period & pets

  • Common newborn ailments and when to suggest medical attention

Feeding & Healthy Growth

You will learn:

  • Your role in feeding as an NCS and realistic feeding schedules

  • Formula types, preparation & storage + bottle-feeding breastmilk

  • Breastfeeding foundations, positions, frequency & how to truly support parents

  • Feeding issues: tongue and lip ties, cleft lip/palate, aversions & sleepy babies

  • Feeding multiples and premature babies

  • Sterilizing and cleaning bottles, tools & keeping accurate logs

Sleep & Soothing Rhythms

You will learn:

  • How much sleep newborns really need and developmentally appropriate patterns

  • Safe sleep practices, SIDS/SUIDS awareness & nursery set-up

  • Swaddles, soothing techniques & Dr. Harvey Karp’s 5 S’s

  • Sleep development, REM/Non-REM, and long-term effects of sleep deprivation

  • Wake windows, dream feeds, routines, night weaning & gentle sleep-shaping approaches

Special Circumstances & Medical Suppor

You will learn:

  • Risk factors and realities for multiples (twins, triplets and more)

  • IVF, NICU stays, and caring for babies coming home from higher-level care

  • Stages of prematurity, corrected age & common short- and long-term complications

  • Special care for preemies: skin-to-skin, sensory input, feeding & medical devices

  • Postpartum complications, C-section recovery & postpartum mood and anxiety disorders

  • The wider care team: pediatricians, ENTs, SLPs, OTs, dentists, early intervention and your boundaries as an NCS

Professional Practice in the Home

You will learn:

  • Pre-shift prep and expectations for day, overnight and live-in work

  • Beginning-of-shift, during-shift and end-of-shift routines

  • Daily and weekly rhythms that keep baby care consistent

  • Foundations of inclusive care for LGBTQ+ and diverse family structures

  • Client communication best practices, logging systems & difficult conversations

  • Self-care, boundaries and protecting your wellbeing while you support families

gaining newborn care specialist education allows you to

Have your cake—and get certified, too.

…meaning you have the option to go about your normal routine as a sleep consultant, nanny or other professional and then work inside the home, taking in that fresh newborn smell when you need a breath of fresh air.

Your career allows flexibility - now, you get to be flexible with both your time AND your services.

You’re adding more legitimacy to your name, and you’re given the opportunity to REALLY serve parents in some of their most vulnerable moments.

also included

Bonuses

Bonus 1

NCS Business Starter Kit

Checklists, example questions, and a getting-started roadmap to help you move from “I finished the course” to actually working with families as quickly as possible.

Bonus 1

Future Growth: Sleep Consulting Upgrade Credit

If you later decide you want to add remote sleep consulting (working with families virtually on sleep) to your services, you’ll receive a $400 tuition credit when you enroll in The Cradle Coach Academy Sleep Consultant Certification & Business Accelerator.

Fearful of Starting?

You have the passion and desire to help families who are entering this new stage in their lives. You want to ensure that they have a great start to their new life as parents (or parents of more than one child!) and you can't wait to support them through this.

You’ve got the passion. You’ve got the heart. All it takes is that first step—and a certificate to back your calling. Whether you want to join an agency or launch your independent path—this program is your launchpad.

What is the Investment?

Enroll now to lock in your foundational certification, NCSA eligibility, and peace of mind — at the current rate.

One Time Payment

$550

$450

Lifetime Access, No Future Payments

01. Newborn Foundations & Everyday Care

02. Feeding & Healthy Growth

03. Sleep & Soothing Rhythms

04. Multiples, Preemies & Medical Support

05. Professional Practice in the Home

BONUS: Business Basics for Newborn Care Specialists (Value $297)

BONUS: $400 Credit Toward Sleep Consultant Certification (Value $400)

Two Monthly Payments

$300

$250

Lifetime Access, One Payment Due today and One More in 1 Month

Everything Included in One Time Payment

BONUS: Business Basics for Newborn Care Specialists (Value $297)

BONUS: $400 Credit Toward Sleep Consultant Certification (Value $400)

What our students are saying

We were taught how we should approach certain situations and walk in confidence to do so. I recommend anyone who is looking to become a newborn specialist to make sure the right school offers the right certificate you need and I can honestly say that The Cradle Coach Academy offers this and more.

CLAUDETTE

TCCA GRADUATE

“The newborn care specialist course helped me understand the complex needs of newborns and how flexible you can be in shaping their sleep. We’ve helped 40 families so far.”

NICOLE

BALANCED SLEEP, CO

I was able to complete the program so quickly. Before I knew it, I was all done with it. It was so much fun! You can listen to this course anywhere and everywhere. I have learned so much. The team was extremely attentive and supportive. The Cradle Coach Academy NCS course opens windows of brand new possibilities! It is amazing!

MARIANNA

TCCA GRADUATE

Complete the program in a weekend and start working with families right away.

For a short time only, you can save $100 on our program and start your NCS career.

What is the Investment?

Enroll now to lock in your foundational certification, NCSA eligibility, and peace of mind - at the current rate.

One Time Payment

$550

$450

Lifetime Access, No Future Payments

01. Newborn Foundations & Everyday Care

02. Feeding & Healthy Growth

03. Sleep & Soothing Rhythms

04. Multiples, Preemies & Medical Support

05. Professional Practice in the Home

BONUS: Business Basics for Newborn Care Specialists (Value $297)

BONUS: $400 Credit Toward Sleep Consultant Certification (Value $400)

Two Monthly Payments

$300

$250

Lifetime Access, One Payment Due today and One More in 1 Month

Everything Included in One Time Payment

BONUS: Business Basics for Newborn Care Specialists (Value $297)

BONUS: $400 Credit Toward Sleep Consultant Certification (Value $400)

FREQUENTLY ASKED QUESTIONS

Do I need prior experience with babies or in healthcare?

No medical degree or nursing license is required. Many students come from backgrounds like nannying, doula work, daycare, or simply being a mom who loves newborns. The program assumes you’re serious about learning and walks you step-by-step through everything you need to know.

How long does the program take to complete?

The training is approximately 20 hours and fully self-paced. Many students complete it within a week or two and then move straight into working with families or applying to agencies.

Is NCSA certification required to work as a Newborn Care Specialist?

No. This program provides NCSA-approved foundational training, which means you can start working with families after completion and, if you choose, use this as your training requirement toward full NCSA certification later.

How much can I realistically earn as an NCS?

Rates vary by location and experience, but Newborn Care Specialists in the US typically earn $20–$45 per hour, with some markets reaching $65–$75+ per hour for experienced specialists and special circumstances. Your income will depend on your market, schedule, and how many contracts you take.

Do you offer refunds?

Because you receive immediate access to the entire training, and we’re speaking to women who are serious about this path, there are no refunds on this program. We encourage you to read the full page and only enroll when you’re ready to commit.

I’m outside the US — can this still work for me?

Yes. While some specifics (like rates) are US-based examples, the skills, standards, and care practices you’ll learn apply wherever newborns and families need support. You may need to adapt certain business details to your country’s regulations.

Ready to Step Into Your Role as a Newborn Care Specialist?

You can keep doing “a little bit of everything” in childcare and hoping it adds up… or you can step into a clear, recognized role where you’re hired because you’re a specialist in the newborn stage.

You already have the heart for this work. This training gives you the skills, structure, and NCSA-approved certificate to back it up - so families and agencies can see you as the professional you truly are.

If your whole body lights up at the thought of being the calm, confident presence families call when they bring baby home, this is your next step.

CLOSING ARGUMENTS. SUMMARIZE THE GREAT RESULTS, OFFER,

BONUSES, AND GUARANTEE. LAST REMINDER OF SCARCITY.

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